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5 Tips to Effective Product Packaging for Your Small Business

When it comes to designing product packaging for a small business, there are a number of factors you need to carefully consider. After all, you’re a small fish in a big pond, so you need to ensure you stand out from your competitors.

Here you can discover tips that will help you effectively design your own food product packaging for your small business, while making a big impact.

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by Rebecca Faulkner in Business Tips, Packaging

How to Perfectly Pack Picnic Food

Summer is just around the corner and, as you know, as soon as we Brits see a glimpse of sunshine, we’re heading out of the house in shorts and flip flops. What better way to embrace this much anticipated summer sunshine than with a picnic?

Here you can discover the best packaging for eating outdoors, including picnic food containers.

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by Rebecca Faulkner in Packaging

The Power of Personalised Packaging

Personalised packaging is one way to draw customers to your brand. Why? It’s a novelty. People will become more engaged with your brand if the product they’re purchasing is personalised, particularly Millennials or Generation Y!

These individuals will share photos of their personalised purchases on social media and will be more likely to support your brand going forward. Take a look at our pick of the most successful personalised packaging campaigns.

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by Rebecca Faulkner in Packaging